Charmaine 
We hear about leverage when it comes to career and business– but what about in the home? I believe there are important leverage points for women who have chosen a more domestic route– staying home to raise children, for instance. There are key actions moms can take to further their families’ income and expand their … Read more
Welcome to the third and final episode of my Marketing for Small Business miniseries! In the first installment, we talked about Small Business Marketing 101: How to Get Started from Ground Zero. You can go back and read the post or give the episode a listen if you’re in the beginning stages of entrepreneurship! Last … Read more
Welcome to the second episode in my Marketing for Small Business miniseries! Here we talk about moving past the initial frenzy of setting up your small business marketing systems. You’ve chosen a platform, you’ve set up optimized profiles (or hired someone to help!), you’ve networked and passed out business cards. You’re open for business, even … Read more
This guide kicks off my Marketing for Small Business miniseries, in which I hope to walk you through the life cycle of marketing for small businesses. This information can be found on my podcast, A (Mostly) Stay-at-Home-Mom. Click the player below to listen to this episode: The Marketing Your Small Business Miniseries In my last … Read more
Pinterest is all the rage on social media. Want to build traffic fast? Go Pinterest! Need a boost? Go Pinterest! Did Google drop your traffic? Go Pinterest! But a lot of people are sleeping on the Tailwind Pinterest Scheduler, one of the best tools for growing your Pinterest account. Let’s fix that! Today, I’ll tell … Read more
Hey business owners and social media marketers! Promoting your business on social media can be stressful, especially with all the platforms out there. Today, I’ve curated 11 free social media tools that can help not only ease your social media efforts but also elevate them to the next level. Social Media Management and Scheduling 1. … Read more
If you own a small business, chances are you’ll engage in social media marketing. While everyone has access to social media, using it in your private life doesn’t automatically make you good at social media marketing for your business. Today, I’ll share 9 common social media marketing mistakes businesses make, along with their solutions, so … Read more
Hi, there! Welcome to my social media marketing series where I provide the information you need to make quick decisions – you’ll find no fluff here! Today I’ll be sharing 7 HubSpot alternatives you can use right now. Just in case it’s your first time hearing about HubSpot, I’ll provide you with a brief rundown. … Read more
Hey there, business owner! In my last article, I discussed 11 pricing strategies you could employ for remarkable business success, explaining each one in detail and throwing 4 more in as a bonus. Today, I’ll discuss something different to complement that. I’ll tell you how to choose the right pricing strategy for your business model. … Read more
Moms can be all too familiar with the unwelcome onset of mom guilt. Whether triggered by seeing someone else doing it right or just your spiraling self-reflection, the mom guilt train can take us to dark places that aren’t even helpful. As a working mom or business owner, the feeling of inadequacy in your motherhood … Read more