Charmaine 
As an entrepreneur, you will have to square with the fact that somehow you’ll need to notify the unassuming public about your great offering. Whether by word of mouth, placing an ad in a local paper, or shining up your website, you’ll need to market the business. Marketing is how you get in front of … Read more
This won’t be any of those overly long blogs you constantly find when you search for something a bit technical or formal. I mean, it’s business model validation. How hard can it be? How hard should it be, right? So in less than 7 minutes, I’ll prepare you to validate your business model. I’ll skip … Read more
Hi there! Last time, when I wrote about making your business stand out with great products, I mentioned pricing strategy as one factor to consider. Today, let’s dive deeply into pricing strategy and how it can affect your business success. A few years back, there were only 4 basic pricing strategies. That number later increased … Read more
You’ve got a terrific business idea but need to find out if it’ll do well. Worst still, you’re trying to validate that business idea but just can’t get past the “SWOT analysis” part. You’ve searched for a rundown on SWOT analysis, but if you’re still here, then it’s likely because you’ve still not figured out … Read more
You’ve burnt yourself out, haven’t you? It was bound to happen if you joined motherhood a short time ago. Kids are a happy handful. If you’re here looking for sure-fire stress management ideas for working moms, you’re at the right place. Here are 7 stress management ideas that work almost every day (from my experience … Read more
Being a work-from-home mom or business-owning mom requires some serious mental fortitude. Here are my best tips for successful mindsets as a mompreneur:
Whole entire inventions, routines, and product lines have been designed around saving us time. We all feel we could use more time. And as a business-owning (or dabbling) mom, you feel the squeeze even more acutely. I’ve been there. And while I haven’t reached time management perfection status, I’ve collected a few methods that have … Read more
You’re starting to embark on the wild ride of entrepreneurship as a Mom. However, you’re feeling a bit stuck and confused. Now what? The jumble of to-dos when starting a business endeavor can be dizzying. Prioritization of these tasks is essential for moving you forward. Knowing what comes first and what comes after and following … Read more
Congrats! You’ve taken your first step (or maybe it’s been more like a cataclysmic tumble) into motherhood. You’re here because, like many mothers out there, you want to work from home, and you don’t know how or where to begin. I’m Charmaine, and I’m a card-carrying member of the Moms in Search of Income While … Read more